A Winning Recipe for Your Future

A Revolutionary Dessert Opportunity

MidnighTreats is on a mission to make vegan eating fun. Our signature giant gourmet cookies, oat milk beverages, and handmade ice cream sandwiches are all made using 100% plant-based ingredients and less sugar than most desserts on the market making MidnighTreats an extraordinary business opportunity, while building a sustainable environment.

Paired with our small footprint and low overhead model, we have created a winning recipe for all of our futures and the environment!

100% Plant-Based

•

Thicc Cookies

•

Sustainable

•

Social Mission-Driven

•

100% Plant-Based • Thicc Cookies • Sustainable • Social Mission-Driven •

Ingredients for Success

  • Indistinguishably Vegan

    Our great tasting recipes don’t require animal ingredients creating a uniquely light texture that can’t be achieved using butter and milk.

  • Lower Labor Costs

    Keep your team small and high performing with shifts only needing 1-3 trained employees.

  • Small Footprint

    Your location can be set up with as little as 700 sq. ft. and have the flexibility to operate as a brick and mortar or a ghost kitchen.

How We Started

MidnighTreats was founded by Johnny Nguyen shortly after graduating from James Madison University and aims to change the stereotypes around plant-based and vegan foods. Diana Nguyen fell in love with the mission (and the cookies!) and left a career in early childhood education to join the team. Diana and Johnny both share a love for animals and our environment which is what fueled years of testing and developing recipes that don’t require any animal ingredients and are delicious. What started in Johnny’s mom’s kitchen is now a multi-location business fighting for a social cause that affects every one of us and our future generations. We believe a successful business can be built alongside creating an environmentally friendly and peaceful world!

Be Kind. Spread Love. Eat Cookies.

Simple and streamlined menu

Rotating Menu

Signature Oat Milks

Catering Favorites

Ice Cream Sandwiches

Initial Investment

  • $75K

    Minimum Liquid Capital

  • $201,900 – $452,000

    Estimated Initial Investment

  • $25k

    Franchise Fee

It’s Not Just The MidnighTreats Mission...

It’s Our Mission

We believe vegan treats should be delicious... and we are on a mission to be a 100% plant-based dessert company and build a more sustainable food system and peaceful coexistence with animals.

Let’s Get Started With a Conversation

Learn more about the MidnighTreats opportunity and how it can make a difference in your life and your community.

1. Schedule an introduction call

2. Analyze and review opportunities in your market

3. FDD Review

4. Let’s meet for discovery day

5. Secure your rights and sign your franchise agreement

6. Build your MidnighTreats business

Let’s Chat

Learn more about franchising opportunities with MidnighTreats.
Be a part of a social mission and have a positive impact on our society while building a profitable business working for yourself. We can’t wait to hear from you!

FAQs

  • As of now we are able to offer franchises in the states of:

    Alabama

    Alaska

    Arizona

    Arkansas

    Colorado

    Delaware

    District of Columbia (D.C.)

    Idaho

    Iowa

    Kansas

    Maryland

    Massachusetts

    Mississippi

    Missouri

    Montana

    Nevada

    New Hampshire

    New Jersey

    New Mexico

    Ohio

    Oklahoma

    Pennsylvania

    Tennessee

    Virginia

    Vermont

    West Virginia

    Wyoming

  • Yes, we help with everything from site selection to on site training both before and after your grand opening!

  • No! While restaurant or franchising experience is always helpful it is not required because everything in our business is systemized.

  • Yes, we have a 5% royalty in addition to a 2% local marketing royalty.